Media Kit
Introducing Floss.com the world of dentistry online. Innovative, comprehensive, dynamic and authoritative, it’s the one-stop source for all dental information on the Web. Floss.com offers an unprecedented level of practical guidance. This comprehensive site draws on the dental expertise of a distinguished team of specialists in the various fields of dentistry and medicine. The site features updates on new and exciting research and products introduced into the medical/dental community. With its Ask the Dentist section, Floss.com has resulted in a rich environment of personal questions and information where visitors’ dental issues, advice and support take center stage. That’s why the most informed come to Floss.com.
Editorial Categories Floss.com’s main content areas include:
| Family Dental Health | Dental Wellness | Special Care | Dental Resources |
| Women’s dental health | Dental hygiene | Diabetes and oral disease | Headlines in dentistry |
| Parents page | Common oral irritations | TMD-Temporomandibular | New products |
| Denture care | Vitamins and minerals | Facial pain problems | Dental links |
| Children’s corner | Dental phobia | Oral Cancer statistics | US dental schools |
| Cosmetic dentistry | Dental emergencies | Dental specialties | |
| Dental humor | Dental procedures | Personal drugstore | |
| Pets dental health | Tobacco and oral health | Magazines and books | |
| Snoring, sleep apnea | Insurance center |
Editorial Features
Look for these regular features on Floss.com:
Ask the Expert A special section that can be accessed for any questions on dental and cosmetic dental topic category. Users are encouraged to use this forum with respect to questions and advice. Our superior team of dental experts in every area of oral health will promptly respond.
Home Page Refreshed regularly and offering something new and exciting every day, giving visitors a reason to make frequent visits to Floss.com, with up to the minute dental news updates supplied by Reuters and other sources.
Special features include:
New Products: daily reviews of all new products found in dental trade publications, news briefs and advertisements.
Cosmetic Imaging: a chance for users to have their teeth and smile evaluated by a professional, with suggestions on how to improve the users smile.
Dental Books: available for sale and shipping within 24 hours.
Products and Pharmaceuticals: Mainstream products available for sale as well as hard to find new and old products.
Insurance on Line: Dental insurance for individuals as well as groups within all states of the United States.
Marketing Opportunities Floss.com’s strong commitment to oral health interactive capabilities make it the ideal vehicle for targeted promotions that can deliver precisely measured response. The Floss.com programming team can work closely with sponsors to customize a compelling program; either stand-alone or as an outgrowth of ongoing brand promotional efforts that leverages their affiliation and increases visibility within the site.
Production Specs Banner Sizes 468 x 60 (pixels) 120 x 60 (pixels)
File size Maximum 15k (10k and under is preferable)
Graphics Deliver in GIF file format (72 dpi, not to exceed 256 colors). GIF89a animations, HTML, Java and Shockwave banners will be reviewed on a case by case basis.
Delivery All creative must be sent via e-mail to info@floss.com at least 3 business days prior to the start of an insertion term.
Technical Issues All technical issues should be addressed to info@floss.com
Special positions can not be canceled. Changes and cancellations not accepted after 2 weeks prior to contracted start date of sponsorship.
Rates and conditions subject to change without notice.
Reservation orders or blanket contracts accepted only upon advance payment. Orders and schedules are accepted for the advertising of a specific product or line of products only, and these orders and schedules may not be diverted to other products or to affiliated companies without publisher’s consent.
Floss.com reserves the right to decline any advertisement which does not meet with its approval and to limit specially targeted and test market advertising.
The word “advertisement” will be placed above copy or such copy will otherwise be distinguished which, in publisher’s opinion, resembles editorial matter.
The advertiser and/or its agency agree to indemnify publisher against all expenses of any nature arising from the content of advertisements, including, but not limited to, claims of invasion of privacy, unauthorized use of names or pictures of living persons, trademark and copyright infringement, libel and misrepresentation.
Floss.com has no liability for failure to execute accepted advertising orders. Publisher’s liability for any error will not exceed the cost of the space occupied by the error. Publisher assumes no liability if for any reason it becomes necessary to omit or postpone publication of an advertisement, or if positioning requirements cannot be met.
Advertisers will not use Floss.com’s name in promotions or advertisements except with the express written permission of Floss.com for each use.
Floss.com’s acceptance of an advertisement does not constitute endorsement.
Contact Information:
Dr. Peter D. Vastardis, CEO and Founder.
phone: 516-326-0770
e-mail: info@floss.com
Note: This media kit includes information exclusively for advertising on Floss.com’s web site.
Advertising Options
FRONT PAGE
Sponsor of monthly giveaway prize - To include a photo of the product/prize, a link to the sponsor’s site and a one to two line description.
- Banners
- Sponsor of Specific Page:
468 x 60 (pixels) banner on the sponsored page, plus mention that this is a sponsored page and who is sponsoring, with a link, plus an area on the front page approximately 100 x 100 (pixels) indicating sponsorship
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