GARDEN CITY, N.Y.--(BUSINESS WIRE)--Dec. 14, 1999--Don Buckley, Senior Vice President, Theatrical Marketing & New Media for Warner Bros. has joined the Board of Directors of Floss.com, a leading dental Internet site.

Mr. Buckley has served as Executive Producer/Creative Director on more than 60 Web sites since 1995, many of which have won the top Web honors and awards, including "Best Web Site of the Year," in 1996, from Advertising Age magazine. In 1997, he conceived and produced the first live Webcast from the set of a film in production, with Kevin Costner, and has since produced original and live Webcasts featuring Matthew Perry, Neve Campbell, action star Jet Li, and rapper-actor LL Cool J, among others.

Buckley also established the New Media department at Warner Bros. Pictures in 1997 as a response to the phenomenal growth of audience on the Internet, with responsibility across marketing disciplines: online media planning & buying, online publicity and promotion, creative advertising, research, original programming and Web site design. He has presented at Internet conferences in the United States, Europe and in South America and is a frequent panelist at America Online's Partner Conferences. He is a co-founder of Warner Bros. Online, the Internet division of Warner Bros., consistently one of the top-performing sites on the Web.

Mr. Buckley is currently collaborating with director Oliver Stone on the site for the upcoming "Any Given Sunday" (www.anygivensunday.net ) starring Al Pacino and recently completed production on the site for "The Green Mile," (www.thegreenmile.com ) starring Tom Hanks.

We are very honored and excited to have the exceptional talent and qualifications of Don Buckley as part of the Floss team," says CEO, Dr. Peter Vastardis. "His strong background and expertise in marketing, promotion and Web development will greatly assist Floss.com's goal of expanding our presence on the web."

About Floss.com

Floss.com is the Internet's leading oral health portal focusing on providing comprehensive and up-to-date dental information and access to dental products and services for the general consumer. With the availability to contact a team of specialists, Floss.com has resulted in a rich and trusted environment where visitors' personal questions and concerns take center stage and where education on the importance of good oral health is top priority. For more information, visit Floss.com's web site at www.floss.com